Unhindered by experience

It's a ridiculous idea I know but I've always wanted to brief a blind person to come up with concepts for a TV campaign.

Why you ask?

Because I believe someone without experience of something is not hindered in their thinking by their experience or knowledge of what had been done before.

So you can imagine how excited I was to discover the Instagram account of Tommy Edison who has been blind since birth.

You can see his Instagram photos here.