Wednesday 27 February 2013

When Rolex had charm

These days Rolex is a luxury brand that does stereotypical luxury brand advertising.

No wit. No warmth. And usually an overpaid celebrity.

Back in the 1970's things were obviously a little different as this lovely press ad shows.

Not enough to make me fork out ten grand for a watch.

But definitely enough to sway me from purchasing an Omega Seamaster.